The Black Sheep is the nation’s fastest growing college media and marketing company.
Our goal is to help businesses and brands reach the 18-24 year old demographic through engaging local content and experiential marketing campaigns. With editorial, video and social content at over 50 campuses and growing, The Black Sheep builds strong, talented and dedicated editorial teams who produce funny, relevant content paired with campus leaders and influencers who market ourselves and our clients. And we are growing our network every day.
We are the originators. Before your school paper realized they were irrelevant, we were creating targeted publications about real college life that were blowing up around the country. Sure, things have changed over the years, but one thing has remained the same: We create original content that nobody can match. Hi, we’re The Black Sheep.
Founded in 2009, our first publication called The Booze News, was printed on computer paper in the library and handed out like The Federalist Papers at 2 a.m. around campus at The University of Illinois. People wanted more, and, yadda yadda yadda, we rebranded to The Black Sheep and expanded to more schools on a mission to change campus-based media for the better.
When it comes to editorial, we believe in creating structured teams where students receive feedback, grow as writers, and develop the skills to crush it after they graduate. We believe in thinking outside the box and writing articles that have a comedic impact. Unlike other collegiate publications, we don’t just let any jabroni with a keyboard get published. We also believe the word “wiener” is really funny and should be said a lot more often. Like, a lot more often.
On the sales and marketing front, we have one of the best training programs in the country. Students learn the ins and outs of sales, marketing, account management, client services and everything else they need to make it in the advertising world. Our interns go on to land jobs at the top agencies in the country thanks to their experience at The Black Sheep – and we have a box full of “thank you” letters to prove it.
We’re The Black Sheep. We’re a company that cares about the teams we build, the content we produce, and the clients that pay our bills. And beers. We also care about beers. Want to be a part of the fun? Apply now.
Atish started the company at, and graduated from, The University of Illinois. He now tries to tell people what to do and sometimes it works. Fun fact: has never changed the bottle in the office water cooler.
Mike was Chief Campus Editor his senior year at UConn before moving to Chicago and running The Black Sheep’s social media. Fun fact: learned how to use a can opener less than a year ago.
Heather Jo graduated from the University of Wisconsin-Madison and oversees the all local sales operations for The Black Sheep. Fun fact: met Snoop Dogg, and like hung out with him.
Sammy graduated from Michigan State University where she was an Advertising Sales Manager for The Black Sheep. Fun fact: makes the best ranch you’ve ever had.
Brendan graduated from the University of Illinois then moved to Chicago and started overseeing editorial operations for The Black Sheep. Fun fact: REALLY likes documentaries.
Mackenzie worked her way up to Chief Campus Editor at the University of Minnesota before landing a job as National Campus Editor. Fun fact: blows her nose more than anyone on earth.
Addie worked as Chief Campus Editor for two years at MSU before being hired in Chicago as National Campus Editor. Fun fact: plans her outfits for the week with an app like a crazy person.
Quinn went to University of Illinois, where he started as a staff writer and ended as Chief Campus Editor for The Black Sheep UIUC. Fun fact: is the dad of the office fish.
Andrea worked as a Staff Writer for two years at Michigan State University before being hired as a National Campus Editor. Fun fact: has a cat, for now….
Curtis graduated from the University of Michigan and now does all things marketing related for The Black Sheep. Fun fact: lives in Denver, I guess?
Amanda worked in guerilla marketing as a student at DePaul University, then was hired as a National Marketing Manager after graduating. Fun fact: has an uncountable number of tattoos.
Morgan worked as the Social Media Manager at the University of Virginia before being hired as a National Social Media Manager. Fun fact: got everyone in the office to start using “y’all” by some form of witchcraft.
Connor worked as an office intern while studying at DePaul University, then was hired as a National Recruiting Manager after graduating. Fun fact: spent two years playing competitive Laser Tag in the late 90s.
Matt worked in the hospitality industry before joining The Black Sheep team. He served in the U.S. Army and graduated from DePaul University. Fun fact: once solved a Rubik’s Cube in 13 hours.
Colin graduated from Ohio University. He worked at a few different newspapers and publications before joining The Black Sheep team. Fun fact: the only person in the office with an actual journalism degree.
Diane was a staff writer at Michigan State and for 2 years as well as a National Writer for us before coming to Chicago after graduation. Fun fact: smiles a lot, almost too much.
Stephen was a Web Software Developer before joining The Black Sheep team. He graduated from DePaul University. Fun fact: he might have an addiction to bubbly water, we’re starting to get concerned.
Miko worked as the Social Media Manager at UCLA before being hired as a National Social Media Manager after graduation. Fun fact: walked Elon Musk’s dog.